Interview Family Focus Blog

Sunny day = bright interview ! Today we have the pleasure to welcome Scarlet, founder of the blog Discover it !

Hello Scarlet, can you introduce yourself and your blog ?

My name is Scarlet and I started Family Focus Blog about five years ago. I graduated from Tulane University with a degree in Ecology, Evolution, and Organismal Biology and a minor in Economics.  I married my college sweetheart. I randomly went to work as a retail manager when I found out they paid so much better than the zoo which is where I really wanted to work! I ended up loving retail management- everyday is different, always new challenges, loved the visual merchandising aspects, the HR aspects, and the customer service aspect. I found it really fun but when I got pregnant, I knew that retail nights and weekends would no longer fit my lifestyle. I eventually discovered blogging through a friend and I have loved it ever since! It is so fun to have my own creative outlet.

What are your editorial habits ?

I do everything all of the time! I am constantly writing my own content, taking my own photos, and publishing. I also have a crew of contributors so I am constantly editing and publishing their works as well. I usually publish at least one thing a day. After I drop my kids off at school, I go straight to work until I pick them up from school.

How do you use social networks ? Which one do you prefer ?

I favorite social medias are Twitter, Facebook, Stumbleupon, Pinterest, and Instagram. That is a lot of favorites but they all have their advantages and fun sides. I use them all daily. They are a great way for me to interact with current readers and to gain exposure to new readers and new sponsors.

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What are the meaningful moments of the development of the blog?

The meaningful moments? Well, when developing a blog every moment is meaningful. Whether it is doing the behind the scenes work to get your blog to look just so and adding plugins to give functionalities or whether it is hitting publish, they are all meaningful in obtaining the results that I want which is to be a constantly growing resource for families. Now, there are certainly more glamorous moments if that is what you mean by meaningful. There are times when I get opportunities that make me think, wow, I must be doing something right!

Who’s your target ?

My target is broad and it really just anyone that has a family because I offer recipes, eco-tips, and travel articles that anyone can enjoy. But I think that Family Focus Blog is most centered on new parents. Becoming a parent is so life changing. Parents really need a lot of support as they navigate so many new waters and I hope that is where my blog comes in to help them out with advice and support.

Which are the most popular categories of your blog ?

Lifestyle, Decor, Activities, and Recipes

Where do you find inspiration ?

I find more inspiration than I can handle in my everyday life, in things I am interested in, and in things I want to learn more about and do.

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