Upfluence vs. Modash:
What to choose for Influencer Marketing?

This comparison breaks down Upfluence vs Modash so you can choose the right platform for your workflow, your ecommerce integrations, and the growth goals you’re driving toward.

avatar logo v4
3,500+ brands and agencies picked Upfluence
Frame 37663 (6)

Upfluence vs. Modash Comparison

Upfluence is the top choice for brands integrating e-commerce, affiliate marketing, and worldwide influencer campaigns. With deep e-commerce connectivity, AI-powered automation, and end-to-end campaign management, it enables seamless scaling.

Category
Upfluence
Modash*
Creator Discovery Methods Learn more →
  • Jaice AI Creator Search
  • Keyword Search
  • Filters
  • Landing pages
  • Creator Lookalikes
  • Customer-Influencer lookup
  • Brand-fit lists suggestions
  • AI creator search
  • Filters
  • Keyword Search
  • Creator lookalikes
Creator Marketplace Let creators apply to your programs Learn more →
Chrome Extension Add creators directly from socials Learn more →
AI Assistant Automate your programs Learn more →
  • Creator discovery
  • Campaigns launch
  • Brief & outreach
  • Creator discovery
  • One click payments
  • Flexible Affiliate commissions
  • Automatic invoice generation
  • 1099, KWC, W9 and AML compliance
  • Multiple payment providers (Bank transfer, Paypal, Upfluence Pay)
  • Flexible Affiliate commissions
  • Automatic invoice generation
  • Compliance documents
Creator Data
  • Engagement data
  • Demographic breakdown
  • Audience breakdown
  • Estimated Pricing
  • Brand-mention stats
  • Benchmarks vs similar creators
  • Engagement trends
  • Engagement data
  • Demographic breakdown
  • Audience breakdown
  • Brand-mention stats
Social-platform coverage
  • Instagram, Youtube, TikTok, Pinterest, Twitch, Blog and Website
  • Instagram, Youtube, TikTok
Campaign Workflows Learn more →
  • Landing pages
  • Automated emails
  • Flexible product seeding
  • Campaign creation with Jaice AI built in
  • Automated emails
  • Flexible product seeding (Shopify only)
Business Intelligence Learn more →
  • Campaign performance
  • Sales & ROI tracking
  • Creator-level revenue attribution
  • Affiliate link/promo code performance
  • Advanced analytics: EMV, AOV, CPM
  • Export in .pdf, .xls, .pt or share link
  • Campaign Performance
  • Affiliate link/promo code performance
  • Advanced analytics: EMV, CPM
Integrations Learn more →
  • Shopify
  • Klaviyo
  • Gmail
  • Outlook
  • API
  • Amazon
  • WooCommerce
  • Magento
  • BigCommerce
  • Zapier
  • Hootsuite
  • Shopify
  • Gmail
  • Outlook
  • WooCommerce
  • API
  • Amazon
  • Klaviyo
  • Magento
  • BigCommerce
  • Zapier
  • Hootsuite

*Information based on publicly available sources and research as of February 2026. Features and capabilities may change. For official and latest information, please refer to each vendor’s website.

Upfluence Influencer Marketing Features rating on G2 is 9, versus 8.9 for Modash
Frame 1000002967 svg

Don’t take our word for it.

What G2 Influencer Marketing Platform ratings say about us.
1 0 Tag
Group 292 svg
8.9

Influencer
Scoring

modashxs
Non available
feature
1 0 Tag
Group 292 svg
9.1

Influencer
Compensation

modashxs
6.8
1 0 Tag
Group 292 svg
8.9

Social
Commerce

modashxs
Non available
feature
1 0 Tag
Group 292 svg
9.2

User Generated
Content

modashxs
Non available
feature
1 0 Tag (1)

Upfluence is more competitively priced than its competition.

@zokjes, Reddit user
1 0 Tag (1)

Upfluence is better priced for sure. And data and analytics are next level.

@Unfair_Variation4733, Reddit user
This campaign with Upfluence resulted in a strong impact in the targeted markets.
profile img new 1
Cecilia Giraud, Director content

Marketing @Marriott

Anyone who is using a different platform than Upfluence, doesn’t understand influencer marketing!
profile img new 4 svg
Joshua Weidling, Social media

marketing manager @Tiege Hanley

Upfluence has been a game-changer, transforming our influencer marketing strategy and significantly boosting our revenue.
profile img new 2
Adrien Darracq, Performance Marketing

Director @Branded

Why You Should Use Upfluence Instead of Modash

Skip the Manual Search Time

With Upfluence Marketplace, Creators can apply directly to your brand & running campaigns tapping into 12M+ vetted profiles ready to collaborate.

Jaice AI goes further, discovering the best creators for your brand and automatically launching outreach to initiate partnerships.

Illustration Search

Approve. Pay. Done. No Messy Payments.

Creator payments shouldn’t slow down your campaigns. Yet many teams get stuck chasing invoices, bank details, tax forms, and payment confirmations.

Upfluence Pay simplifies the entire process. Approve the work, click pay, and creators are paid no back-and-forth, no friction.

Illustration of Upfluence's product gifting and one-click pay feature

Scale Sales not Busywork

Upfluence workflows automate your outreach, follow-ups, affiliate tracking, discount codes, payments and so much more. All in one platform with a built-in AI agent for performance optimizations. 

Stop repetitive tasks, build a system that scales performance.

Illustration Workflow

Stop the Tool Switching Headache

Upfluence centralizes your commerce, payments, affiliate tracking, and performance reporting into one system. So you can use your Shopify, Amazon, Woocommerce, Bigcommerce and much more.

Quit switching between 10 tabs, get clarity on your campaigns.

Illustration of how to use the Hootsuite integration within Upfluence for UGC Content and Social listening
faq bg
Frequently Asked Questions
Still have a question?
Contact us, we’ll be happy to help.
portrait of upfluence's account executives

Upfluence is built for ecommerce brands that want direct visibility into sales performance. It provides creator-level revenue attribution, advanced metrics, automated affiliate tracking, multi-currency payments, and built-in compliance support. With integrations across Shopify, Amazon, WooCommerce, Magento, BigCommerce, Zapier, Klaviyo, and API access, it connects influencer campaigns directly to revenue and operational workflows.

Modash is geared toward discovery and campaign execution: AI-powered creator search, email outreach, affiliate link and promo code tracking, and performance reporting. It’s ideal for structured influencer programs focused primarily on sourcing creators and manually managing campaigns.

It depends on your category, goals, and how your team runs influencer marketing day to day.

Choose Upfluence when you need deeper creator insights, more complete ROI tracking, and flexible global payments. Especially if you want structured workflows that tie creator activity directly to commerce outcomes.

Choose Modash when you want a manual setup focused on creator discovery, outreach, and campaign tracking, with performance visibility centered more on engagement than full-funnel revenue impact.

Want to switch from Modash?

You can move to Upfluence in under 30 minutes without tearing your program down. We’ll help migrate what matters most: creator lists, current partnerships, contract details, and the CRM-style workflows your teams rely on.

Jaice AI influencer search audience match