Treat every creator conversation
like a sales deal
With the HubSpot MCP, your assistant logs your Upfluence outreach as deals in HubSpot. When creators reply, it suggests the next pipeline stage and waits for you to move it.
What you need to connect
https://mcp.upfluence.co/mcp https://mcp.hubspot.com Transport Streamable HTTP Streamable HTTP Auth OAuth with your Upfluence login OAuth with your HubSpot login What it does Searches creators, reads audience data, updates creators in campaigns Reads and updates contacts, companies and deals Status Early access Generally available All it takes is one minute
- 1Settings → Connectors → Add custom connector.
- 2Name it Upfluence and paste https://mcp.upfluence.co/mcp.
- 3Click Connect and sign in with your Upfluence account.
- 4In a new chat, turn Upfluence on from the tools menu.
- 1Settings → Connectors, then search for HubSpot.
- 2Click Connect and sign in to HubSpot.
- 3Pick the HubSpot account to connect.
- 4In a new chat, turn HubSpot on from the tools menu.
The HubSpot MCP pipeline, step by step
Follow each creator from first message to negotiation.
-
Upfluence
Your assistant
HubSpot 

6 conversations Read outreach
“Log this week’s Spring Skincare outreach as deals in HubSpot.”
upfluence · list_conversationsYour assistant reads 6 conversations from Upfluence: 4 waiting, 2 with replies.
-
Upfluence
Your assistant
HubSpot LoggingLog deals
hubspot · create deal ×6You allow the first write. One deal per creator appears in the Creator pipeline.
-
Upfluence
Your assistant
HubSpot 2 repliesYour call
You decideMara and Elena replied with rates. Your assistant suggests moving them to Negotiation and waits.
-
Upfluence
Your assistant
HubSpot ConfirmedMove stages
“Confirmed.”
hubspot · update deal ×2Both deals move to Negotiation in HubSpot.
-
Upfluence
Your assistant
HubSpot SyncingSync back
upfluence · update_creator ×2Their status in Upfluence matches the pipeline.
Your assistant logs the conversations, but you own the pipeline. It suggests the next stage based on each reply and waits for you to confirm before it moves a deal.
If a deal moved by mistake, drag it back in HubSpot or ask your assistant to undo it.
Your assistant remembers for you.
A week later, you can pick up the same chat and ask what changed, without explaining it all again.
hubspot · search deals upfluence · list_conversations Giulia and Sofia, both contacted 9 days ago. Want me to draft a follow-up in Upfluence for each?
What your assistant won’t do
- It doesn’t send messages to creators. Outreach stays in Upfluence.
- It doesn’t move a deal without your confirmation.
- It doesn’t create contacts or companies you haven’t asked for.
- It doesn’t watch your inbox. Replies are read when you ask, inside the chat.
- It doesn’t change your pipeline stages or properties.
Log your next outreach in HubSpot
Connect both servers once. The flow works the same in Claude and ChatGPT.
Related
See all connectionsYes. HubSpot’s connector lets your assistant read and update contacts, companies and deals, within your own HubSpot permissions.