Influencer Marketing API & MCP

Build anything creator marketing, in hours.

Skip months of scraping, cleaning, and maintaining unverified creator data. Query 14M+ creator profiles and 12+ years of performance data directly. Use REST API for what you build to run on its own, MCP for what you’d rather just ask.

creators.js
const res = await fetch(
"/v1/creators/search", {
method: "POST",
body: {niche: "clean beauty"}
})
200 OK 182ms
Creator search
Live
clean beauty · italy
6.4%
5.1%
7.8%

Influencer Marketing API for Founders, Brands & Agencies

From API set-up to your first creator query, in no time.

cubes
Get your API key
or connect via MCP.

Sign in, grab a token for the API, or add the MCP server URL to Claude, Cursor, or any MCP-compatible client.

upf_live_sk_9f2b••••a7 Copy Copied
or connect via
MCPNative tool for your AI agents Connected
users
Make your first creator data
call in minutes.

Query creators with a niche, platform, and performance range, or just ask: “Find 25 beauty creators on TikTok with high engagement.

creators.ts
upf.creators
.search({ niche: 'skincare' })
200 OK 182 ms 1,284 creators
arrow trend up
Get verified, business-first creator intelligence back

Our consolidated data uses JSON for the API, and a plain-language answer for MCP. Different formats, same dataset.

@lucia.beauty Clean beauty · Milan, IT Verified
EMV $48.2K
ROI 3.2×
Quality A+

Upfluence API: Work smarter, not harder.

AI-native creator dataset,
built for production.

Ship the internal creator tool you’ve been putting off with the API, or simply ask your favourite AI Agent via MCP.

bolt-dark
qualify_creators
Automatically qualify creator applications
books
resolve_customers
Identify customers who are also creators
enrich_record
Enrich your CRM with the latest creator data
track_mentions
Track when creators post about you, or a competitor
trigger_pay
Trigger rewards when creators hit a revenue milestone
bolt-dark
qualify_creators
Automatically qualify creator applications
books
resolve_customers
Identify customers who are also creators
enrich_record
Enrich your CRM with the latest creator data
track_mentions
Track when creators post about you, or a competitor
trigger_pay
Trigger rewards when creators hit a revenue milestone
zsh — search
$ npm i @upfluence/sdk
✓ added 1 package in 2.1s
$ upf creators.search --niche "skincare"
→ GET /v1/creators/search
200 { results: 1,284, took: 176ms }
→ streaming creators
zsh — outreach
$ upf outreach.send --list skincare
→ POST /v1/messages/bulk
202 { queued: 1,284 }
✓ 1,284 creators onboarded
01 @lucia.beauty248K · ER 6.4% indexedOnboarded
02 @marco.skin1.2M · ER 5.1% indexedOnboarded
03 @elenaglow640K · ER 7.8% indexedOnboarded
04 @thefreshface92K · ER 9.2% indexedOnboarded
zsh — search
$ npm i @upfluence/sdk
✓ added in 2.1s
$ upf creators.search
200 { results: 1,284 }
zsh — outreach
$ upf outreach.send
202 { queued: 1,284 }
✓ 1,284 onboarded
01 @lucia.beauty248K · ER 6.4% indexedOnboarded
02 @marco.skin1.2M · ER 5.1% indexedOnboarded
03 @elenaglow640K · ER 7.8% indexedOnboarded
GET /v1/creatorsstreaming
CreatorFollowersER
248K 6.4%
1.2M 5.1%
640K 7.8%
search.creators()
Upfluence
Search
CRM
Creator sales
AI agent
GET /acme/creatorslive
Lumen
Acme
Verde
Nord
Faye
Orbit

An API built for teams that need an actual creator infrastructure.

Developers creating a custom influencer marketing tool

Start with 14M+ vetted creator profiles instead of spending months collecting unverified, scattered data. Build and ship creator products, not creator databases.

Companies running their own stack

Your workflow already works, you love your stack. You’re just missing the creator layer. Plug creator intelligence into the systems you already use, multiply your team’s output.

Agencies building premium proprietary tools

Clients want proof, not promises. Show up with dashboards and tools you built, not another agency’s white-label product.
Launch agency-specific creator tools in weeks, not years.

An API built for teams that need an actual creator infrastructure.

Developers creating a custom influencer marketing tool

Start with 14M+ vetted creator profiles instead of spending months collecting unverified, scattered data. Build and ship creator products, not creator databases.

Companies running their own stack

Your workflow already works, you love your stack. You’re just missing the creator layer. Plug creator intelligence into the systems you already use, multiply your team’s output.

Agencies building premium proprietary tools

Clients want proof, not promises. Show up with dashboards and tools you built, not another agency’s white-label product.
Launch agency-specific creator tools in weeks, not years.

GET /v1/creatorsstreaming
CreatorFollowersER
248K 6.4%
1.2M 5.1%
640K 7.8%
GET /acme/creatorslive
Lumen
Acme
Verde
Nord
Faye
Orbit
GET /v1/creatorsstreaming
CreatorFollowersER
248K 6.4%
1.2M 5.1%
640K 7.8%
GET /acme/creatorslive
Lumen
Acme
Verde
Nord
Faye
Orbit

Enterprise-grade API behind every creator data call.

users
Token-based, not seat-based. Pay for the data, not per user.
overlap
It’s on us: campaign data consumes no tokens.
comment
Interactive documentation with live, runnable examples.
globe
MCP for Claude, Gemini, ChatGPT, Cursor, and any client that supports HTTP transport.
globe
Scalable API infrastructure built for high-volume production workloads
Available call types
and data access

Built for scale with secure OAuth2 authentication access and full documentation. The Upfluence API follows REST architecture with resource-oriented URLs, HTTP response codes for error handling, and JSON format for all responses. It supports authentication, verbs, and enforces rate limits to optimize usage

badge percent
Creator data and audience insights
lightbulb
Platform usage and integration
megaphone
Social listening insights
gift
Campaign performance and creator payments

Ship your custom
creator tool, in days.

14M+ creator profiles. 12+ years of creator intelligence & performance data. Request access to the API, MCP, or both. Get set up, and start building today.

faq bg

Frequently Asked Questions

Still have a question?
Contact us, we’ll be happy to help.
portrait of upfluence's account executives

Upfluence offers a token-based Developer API for querying creator search, profile, audience, and campaign performance data across Instagram, TikTok, and YouTube, plus an MCP server for asking for that same data in plain language from Claude, ChatGPT, or Cursor. Build permanent infrastructure on the API, use MCP for the ad hoc question that doesn’t need an engineering ticket.

Yes. Connect to Upfluence’s MCP server (https://mcp.upfluence.co/mcp, Streamable HTTP transport), OAuth through your existing Upfluence account, no API key needed for Claude or ChatGPT, add the URL and authorize on first connect for Cursor and other clients.

Token-based, not per seat. 500 search results cost 1 token, 5 full creator profiles cost 1 token, campaign Workflow Data is free. Seven data types in total: Search, Profile, Audience, Post, Stream, Stream Analytics, and Workflow Data.

To call the API directly, yes. To use MCP, no, it’s a natural-language interface inside an AI assistant your team may already have open.