Audit Influencer Brand Safety
Always know who you’re investing in.
One bad creator partnership can undo years of brand trust. Stop guessing safety, or scrolling to check whether you missed something that will get you cancelled. Every Upfluence creator gets screened for brand risk automatically, before you spend a single cent on partnerships.
Work only with creators that match your brand and audience values.
One overlooked creator can undo years of brand trust in a single post.
Set your risk tolerance once, and anything above it disappears from your search results instantly, so you know your creator budget is in good hands.
Creator brand safety,
tailored
to your brands needs.
Audit all their content,
not just written descriptions
Your AI agent scans every actual piece of content, not just captions, for post available on a creator’s profile.
Customize what topics
you want to stay away from
Rather avoid gambling, politics, or just swearing? Set your tolerance threshold for each categories, keep your peace.
Never miss a red flag,
with AI driven brand safety
Invest with confidence: your AI agent Jaice rates creators across violence, nudity, substances, and offensive behaviour.
Don't just trust the score.
Judge the actual post.
Never second guess or scroll manually: every flagged post is linked, so you can judge the evidence yourself in seconds.
Keep full control of your narrative, and decide where you draw the line.
Let your agent write the risk report, so your team doesn’t have to.
Reading four risk categories and dozens of flagged posts for every creator takes time your team doesn’t have.
Transform hour of manual screening and reporting in ten minutes of AI review. Your agent reads posts for you and writes the verdict: overall risk, what’s driving it, and whether to move forward. Export and share it with your stakeholders in seconds.
They scaled creators sales
with Upfluence
They scaled creators sales with Upfluence
Upfluence Pay helped us build stronger, long-term relationships with creators by making payments seamless and stress-free.
Christi McNeill, Senior VP, Purple Orange Digital Communications
1 creator
Screen every creator before you ever reach out.
One risky creator can undo years of brand trust in a single post. Don’t wait until after the contracts are signed to find out.
Questions fréquemment posées
Contactez nousnous nous ferons un plaisir de vous aider.
How do I make sure the creators I'm partnering with are brand safe?
Review a creator’s real content across every platform they post on, before outreach starts, not after a contract is signed. Doing that by hand means scrolling through hundreds of posts per creator. Upfluence’s Brand Safety feature does this automatically and lets you filter out risky creators directly in Search.
Does Upfluence offer brand safety screening for influencers?
Yes. Upfluence screens every creator’s Instagram, TikTok, and YouTube content for brand safety risk automatically, covering violence, adult content, offensive behavior, and substance promotion, not only in caption but inside the content itself. Risky creators can be filtered out of Search directly, and every profile includes a full risk breakdown with written summary.
What does Upfluence's Brand Safety feature check for?
Four categories: violence, adult content, offensive behavior, and substances & addictions. Each one is scored from real posts and videos, per platform, and every flagged post links back to the original so you can check it yourself.
What is brand safety in influencer marketing?
In influencer marketing, brand safety means checking a creator’s actual content history, not just their follower count, before a brand puts its name next to them. Upfluence scores every creator’s Instagram, TikTok, and YouTube content across four risk categories, and shows the exact posts behind each score.
