Product seeding, also called influencer seeding, means sending free products to selected creators so they can try them and share them with their audience. Upfluence runs the whole product seeding workflow from your own store: creators pick, you approve, the order ships in one click.
Expédition de produits en un clic
Permettez aux influenceurs de choisir des produits parmi les stocks e-commerce votre e-commerce mis à jour en temps réel.
Installez-vous confortablement et laissez les influenceurs vous fournir les détails de leur livraison.
Envoyez des commandes directement à votre boutique avec la bonne taille, la bonne couleur et le bon produit en un seul clic.
Smart product seeding
Contrôlez le nombre de produits que les influenceurs peuvent choisir, ou la valeur totale maximale de leur sélection.
Importez automatiquement votre catalogue de produits complet dans vos campagnes, avec les images, le suivi des stocks et la description.
Modifiez vos produits à tout moment et voyez vos mémoires s'adapter en temps réel.
Streamline your product seeding program
Offrez des paiements et des produits pour un engagement maximal de l'influenceur et un contenu authentique.
Notify creators automatically when packages ship, so they can plan their content.
Ne mettez à disposition que certains modèles, tailles et couleurs. Optimisez vos stocks.
Questions fréquemment posées
Contactez nousnous nous ferons un plaisir de vous aider.
What is product seeding in influencer marketing?
Product seeding is sending free products to creators, so they can test them and share them with their audience. It is the lowest-cost entry into influencer marketing because you pay in product, not in fees.
Is product seeding the same as influencer gifting?
Yes, the terms overlap. Gifting usually describes the individual act of sending a product. Seeding describes the strategy of doing it deliberately, at scale, with tracking on the results.
How do I send products to influencers?
Connect your store to Upfluence, set the selection rules, and invite creators. They pick their products and enter their delivery details themselves, and the order goes to your store in one click. See find influencers for choosing who to seed.
How does a product seeding campaign work on Upfluence?
Connect your Shopify, WooCommerce, Magento, or BigCommerce store and your catalogue imports with images and stock levels. Set the rules: how many items a creator can pick and the maximum basket value. Creators choose their products and enter their own delivery details, and the approved order fires straight to your store. Shipping notifications go out automatically.
Do influencers have to post in exchange for a gifted product?
Only if you agree on it. Pure seeding comes with no posting obligation, which is exactly why the resulting content reads as authentic. For guaranteed deliverables, combine products with payment using hybrid compensation.
How do I measure the results of a seeding campaign?
Assign each creator a promo code or affiliate link, then track content, clicks, and sales per creator in influencer analytics. You will know which gifts turned into revenue, not just which ones got posted.
