Product seeding, also called influencer seeding, means sending free products to selected creators so they can try them and share them with their audience. Upfluence runs the whole product seeding workflow from your own store: creators pick, you approve, the order ships in one click.
一键发送产品
允许网红从您实时更新的e-commerce 库存中挑选商品。
坐下来，让有影响力的人向您提供他们的送货细节。
只需一键点击，即可将订单直接发送到您的商店，并提供合适的尺寸、颜色和产品。
Smart product seeding
控制影响者可以挑选的产品数量，或其选择的最大总价值。
在营销活动中自动导入完整的产品目录，包括图片、库存跟踪和说明。
随时编辑您的产品，并看到您的简介实时调整。
Streamline your product seeding program
提供报酬和产品，最大限度地提高影响者的参与度和内容的真实性。
Notify creators automatically when packages ship, so they can plan their content.
只提供特定型号、尺寸和颜色。优化库存。
What is product seeding in influencer marketing?
Product seeding is sending free products to creators, so they can test them and share them with their audience. It is the lowest-cost entry into influencer marketing because you pay in product, not in fees.
Is product seeding the same as influencer gifting?
Yes, the terms overlap. Gifting usually describes the individual act of sending a product. Seeding describes the strategy of doing it deliberately, at scale, with tracking on the results.
How do I send products to influencers?
Connect your store to Upfluence, set the selection rules, and invite creators. They pick their products and enter their delivery details themselves, and the order goes to your store in one click. See find influencers for choosing who to seed.
How does a product seeding campaign work on Upfluence?
Connect your Shopify, WooCommerce, Magento, or BigCommerce store and your catalogue imports with images and stock levels. Set the rules: how many items a creator can pick and the maximum basket value. Creators choose their products and enter their own delivery details, and the approved order fires straight to your store. Shipping notifications go out automatically.
Do influencers have to post in exchange for a gifted product?
Only if you agree on it. Pure seeding comes with no posting obligation, which is exactly why the resulting content reads as authentic. For guaranteed deliverables, combine products with payment using hybrid compensation.
How do I measure the results of a seeding campaign?
Assign each creator a promo code or affiliate link, then track content, clicks, and sales per creator in influencer analytics. You will know which gifts turned into revenue, not just which ones got posted.
