Micro-influencer marketing: How to find and activate creators for your brand

find micro-influencers

There are two key methods for identifying micro-influencers: Using an influencer search tool, Discovering and recruiting influential customers. This post shows you how to do both, plus some practical tips for creator outreach and compensation. Micro-influencer marketing has fast become one of the most used and beneficial strategies for marketers.  Yes, their audience may be […]

How Micro-Influencer Marketing Can Transform Your Business


The early days of influencer marketing were about partnering with big-name celebrities who had a huge social media following to match their global visibility. No one had ever heard of micro-influencer marketing. But nowadays these types of partnerships are no longer the norm for influencer marketing campaigns. Working with the likes of Selena Gomez, Kim […]