The Winning Formula for a Cracking Holiday Influencer Strategy
The holiday season is a prime time to invest in influencer marketing campaigns. With consumers’ minds turned to gift-giving
5 Halloween Influencers for the spooky season!
Halloween is the perfect time to get creative with your marketing campaigns! It’s a time of year that calls
The September Edition: Get The Latest Influencer Marketing News and Trends
September has been a big month for the influencer industry, and not just because Upfluence hosted its first virtual
Connect:Collab:Create key takeaways on social commerce
On Wednesday 22nd September Upfluence held its first virtual summit Connect:Collab:Create, diving into the best strategies for social commerce
How your enterprise brand can scale an affiliate marketing strategy
Affiliate marketing is a tried and tested strategy for boosting sales. By using affiliate links social media creators become
How to sell more with TikTok marketing
Tiktok is making a name for itself as one of the most important social platforms for social commerce. In
Why UGC is a powerful lever for authentic content marketing
User-generated content (UGC) is crucial for building authentic content marketing, real connections and influencing your brand’s next generation of
The August Edition: Get The Latest Influencer Marketing News and Trends
It’s been another jam-packed month for the influencer marketing sector! We’re delighted to bring you the latest news and
Back-to-school influencer campaign checklist [Free resource]
Planning an influencer campaign to boost sales this back-to-school season? Use our checklist to plan the perfect back-to-school influencer
13 influencers for the back-to-school season!
The end of the summer means the back-to-school season is just around the corner. It’s time to pack up
The key to calculating influencer marketing ROI
The number one mistake made by influencer marketers is waiting until their influencer campaigns are over to calculate the
In-house or Agency Influencer Marketing: What’s best for your brand?
In-house: Managing the entirety of influencer campaigns internally, using a dedicated influencer marketing tool. Agency: Outsourcing the organization and
The July Edition: The Latest Influencer Marketing News and Trends
Look no further for your must-read influencer marketing news and trends! We bring the latest news, resources, and trends
Global influencer campaigns: Top tips for making an impact worldwide
Influencer marketing on a global scale requires a strong campaign message and a tailored strategy to make an impact
Getting started with finance influencers: what’s the best bet?
Influencer marketing can be a particularly lucrative marketing channel for digital financial services. Especially for the likes of fintech
Social commerce influencer strategies: a sales sensation!
Social commerce closes the loop between browsing social media and online checkout. Almost every social media platform has advanced
The June Edition: Get The Latest Influencer Marketing News and Trends
As the end of June approaches, it’s time to bring you a fresh round-up of the latest influencer marketing
Influencer strategy checklist for campaign optimization at every step
At the start of each influencer campaign it’s a good idea to reflect on your overall strategy and goals.
Breaking the mould: Why Twitch isn’t only for gaming brands
You would be forgiven for thinking that Twitch is a gaming-only platform. It started life as a niche platform
