
How to Approach Influencers About Promoting Your Brand
Are you ready to start collaborating with influencers? You’ve done the hard work of pinning down your strategy and

How much should you pay influencers? 6 factors to consider
When planning your influencer marketing budget, no doubt this question comes up: How much should I pay influencers? The

How to get influencers to promote your product
You’ve heard about the benefits of influencer marketing, that it can help boost brand awareness, engagement, and sales. Maybe

6 Steps to a Successful Influencer Brief + FREE Template!
In influencer marketing, there is nothing worse than a confusing campaign with no clear guidelines and directions. We’ve seen

7 types of influencer marketing campaigns you should try
Due to its ability to boost conversions, increase notoriety, and generate sales, influencer marketing is quickly becoming the go-to

KPIs for Influencer Marketing – A Complete Guide
Your influencer marketing campaign is wrapping up, but how do you know if it’s been a success? Choosing influencer

Understand the benefits of influencer marketing: read the success behind 6 brand campaigns!
When we think about influencer marketing, brand endorsements are often the first thing that comes to mind. But by

How to plan your influencer marketing budget
Behind every successful influencer marketing campaign is a well-planned budget. It might not be catchy, but it’s true! If

Real vs. Fake Followers: FREE Tool to Detect Fake Instagram Followers
You’ve heard the hype around influencer marketing as a top-performing digital marketing strategy, but naturally you want to know

How To Tell If An Influencer Has Fake Followers
Influencer marketing has become a key pillar of digital marketing, and the ability to identify influencers with fake followers

5 types of Instagram influencers
Instagram is a popular social media channel for both marketers and creators. It remains one of the top networks

How to find influencers on Twitter
While you may not find ‘traditional’ social media creators on the platform, Twitter is brimming with key opinion leaders

The April Edition: Influencer Marketing News and Trends
Welcome to April’s influencer marketing roundup! This month we’re sharing how Universal Pictures successfully promoted their All-Access rewards through

The 7 Biggest Benefits of User-Generated Content for eCommerce
In 2021, 3.78 Billion people purchased consumer goods via the internet—that’s 344 million more than the previous year. The

How to find a brand influencer to promote your business
You’ve seen the likes of Glossier drive tremendous growth thanks to creators and you want to do the same

Influencer engagement: everything you need to know
If you want to find the best influencers for your next campaign, then you need to understand influencer engagement.

How to find YouTube influencers for your brand
Contents1 What is a YouTube influencer? 2 Why work with YouTube influencers? 3 Use Google and YouTube to manually search for

Influencer Gifting and Product Seeding – How to get it right
Product seeding (or influencer gifting) is an essential component of any influencer campaign. It’s a strategy that works for

6 Influencer Metrics to Help You Select the Right Influencers
Finding the best influencers to work with is like any recruitment process, you need to measure each profile against