In-house or Agency Influencer Marketing: What’s best for your brand?

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In-house: Managing the entirety of influencer campaigns internally, using a dedicated influencer marketing tool.  Agency: Outsourcing the organization and management of influencer campaigns to a marketing agency.  If your first forays into influencer marketing are starting to pay off then it’s time to ask yourself (and your team) an important question: should we hire an […]

Boost Your Agency Offering With Influencer Marketing

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In the fast-paced world of marketing, keeping up with new trends and the soaring expectations of clients is no easy task. You can boost your agency offering by providing influencer marketing as part of a well-rounded, multi-channel package for your clients. Influencer marketing can be completely customized to your clients’ needs and will seamlessly integrate […]