Which Type of Blogger Works Best for Luxury Brands ?

[Estimated reading time: 5 minutes]

There’s no question that more and more Luxury brands are going digital, realizing that mass-to-mass printed media isn’t the only communication method today. One increasingly common element of digital is ‘’influencer marketing’’ where brands pay influential bloggers to create compelling content which supports the brand.

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Luxury Brands: Don’t fall behind. Make Influencer Marketing an integral part of your 2016 PR strategy.

If you’re a good CMO, amongst all the other challenges, you’ll always be facing up to a couple of key questions. “How well are my marketing campaigns working?” and “What…

Continue Reading Luxury Brands: Don’t fall behind. Make Influencer Marketing an integral part of your 2016 PR strategy.