Influencer Marketing
Key Opinion Leaders (KOL): Your guide to Who, What & Why!
Let’s start at the top and cover a few questions. What is a KOL, what does it mean, what do they do,
Tanya Alain
December 13, 2022
Influencer Marketing Blog
Featured
2025 Trends: Harnessing Gen Z, Social Commerce, and AI in the Creator Economy
2025 Trends in the Creator Economy: Gen Z, Social Commerce, and AI The creator economy is poised for transformative growth in 2025.
Influencer Marketing
How to Find the Perfect Influencers for Your Niche
Finding your perfect influencer is simple when you know how! Here are 3 tips for how to find influencers in your niche.
Tanya Alain
December 12, 2022
Influencer Marketing
How to find influencers on Twitter
While you may not find ‘traditional’ social media creators on the platform, Twitter is brimming with key opinion leaders in every industry
Tanya Alain
December 1, 2022
Software
Upfluence Chrome plugin: Analytics for Any Influencer!
Browse, evaluate, contact. Social media analytics built into your browser. Upfluence’s Chrome plugin is the ultimate “do it yourself” tool for influencer
Tanya Alain
November 18, 2022
Influencer Marketing
KPIs for Influencer Marketing – A Complete Guide
Every marketer is tasked with measuring the impact of their campaigns and calculating the overall ROI. You should therefore choose KPIs for
Tanya Alain
November 18, 2022
Influencer Marketing
Micro-influencer marketing: How to find and activate creators for your brand
There are two key methods for identifying micro-influencers: Using an influencer search tool, Discovering and recruiting influential customers. This post shows you
Tanya Alain
November 17, 2022
Influencer Marketing
A Beginner’s Guide to Twitch Campaigns + FREE Twitch Influencer Campaign Checklist
Twitch is home to influencers who share live-streamed video content with their online fan base. Viewers can tune in to watch influencers
Tanya Alain
November 14, 2022
Influencer Marketing
How-To Guide: Influencer Whitelisting for Instagram and Facebook
Are you ready to start getting more value from your influencer marketing campaigns? Influencer whitelisting is a strategy with many benefits, promising
Tanya Alain
November 9, 2022
Influencer Marketing
Organic Influencers: they’re much closer than you think!
Daunted by the seemingly insurmountable task of identifying an influencer that ticks all the boxes? Look no further than your own customer
Tanya Alain
November 4, 2022
Influencer Marketing
How to use social media for affiliate marketing
If you’re an online brand that isn’t using social media as part of your affiliate marketing strategy then it’s time to listen
Tanya Alain
October 31, 2022
Press Release
Upfluence Announces Integration with Magento (Adobe Commerce), Offering E-commerce Merchants Unrivaled Opportunities to Drive Sales Through Creator Partnerships
The new integration enables eCommerce merchants to analyze customer data and uncover influencers for sales-generating creator partnerships. New York, New York, October
Tanya Alain
October 25, 2022
Influencer Marketing
Influencer Marketing Holiday Campaigns: The Winning Strategy
With the holiday season around the corner, it’s time to rethink your influencer marketing strategy to make the most of the biggest
Tanya Alain
September 19, 2022
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