Meet 6 Influencers from the Consumer Tech Industry

When investing in a new laptop, smartphone, or smart TV savvy consumers are turning to tech YouTube channels and Twitch unboxing videos to learn more about the products before making a purchase. This creates a strategic opportunity for consumer tech brands to use influencer campaigns to persuade new customers to buy their products. Consumer tech […]

7 Ways Technology Will Improve Your eCommerce Marketing Strategy

ecommerce marketing

In the age of online selling, it makes sense for your eCommerce marketing strategy to focus on digital channels like web, mobile and social media to reach your customers. In 2021, a robust eCommerce strategy needs to be digitally agile. This means it’s time to level up your marketing strategy by embracing the latest marketing […]