The 7 Biggest Benefits of User-Generated Content for eCommerce

benefits of user-generated content

In 2021, 3.78 Billion people purchased consumer goods via the internet—that’s 344 million more than the previous year. The majority of this eCommerce spend came from purchases made on mobile phones. Demand for shopping on cell phones is higher than ever, at the same time content is being produced at its fastest rate, ever. 100+ […]

How user-generated content can help you sell more online

user-generated content

If you’re in an eCommerce business, you know the struggle. You have a million competitors and a hundred different marketing channels to be on to reach potential customers. You know your products are unique and you’re trying all sorts of new content opportunities. However, it’s a bit discouraging to put in all that effort and […]

Finding and recruiting influencers through user-generated content

user-generated content influencer

User-generated content (UGC) is well-known for boosting brands’ social proof and reaching new customers, but did you know it can also help you find influencers? In a world bursting with social networks, it’s fair to assume that somewhere on the internet someone is talking about your brand. From Instagram to Twitter, TikTok, Twitch, Reddit, and […]