How combining content marketing and SEO practices can work in harmony to boost your site’s traffic. Marketing is becoming more dominant to a business’ strategy every year. In 2018, businesses…
The digital world is changing and long-gone are the days of easily attracting customers through traditional marketing and direct advertisements. The future is here and its name is content marketing.…
If you’re new to the world of content marketing and want to create your first strategy, this is what you need to know to get started. According to HubSpot, 63%…
The 6 steps to follow to generate more qualified leads using content marketing and social media. According to the Content Marketing Institute, content marketing generates over three times as many…
The way that B2B brands approach content marketing is vastly different to B2C brands but this doesn’t mean that the process cannot be a creative one. According to a B2B…
If you’re in the process of creating or optimizing your 2018 content plan, these are the content types that you should be paying attention to. The face of content marketing…
How artificial intelligence is changing the world of content creation and what it means for the future of content writers. Artificial intelligence (AI) is a technology that is growing at…
The internet of things, or IoT, is no longer just a buzzword, it’s a trend that content marketers should all be paying attention to. After the number of connected devices…
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