In the dynamic world of beauty, influencers play a pivotal role, especially in a nation as culturally rich and diverse as Saudi Arabia. Beauty influencers are not only trendsetters but also trusted advisors who shape consumer preferences. In 2025, several influencers stand out for their significant impact on the beauty landscape in Saudi Arabia.

Analyzing the top beauty influencers, we start with @rawandashh, who boasts an impressive 1.1 million followers and an enviable engagement rate of 7.08%. With average likes surpassing 25,000 and comments over 51,000, Rawand’s ability to captivate her audience is unparalleled. This high engagement indicates a deeply connected follower base, crucial for brands seeking dynamic collaboration.

Next in line is @tamaraah, with a strong following of 459.4K. Although her engagement rate is 0.11%, her reach cannot be overlooked. Her steady stream of around 459 likes per post ensures that she maintains a loyal fanbase.

Another noteworthy influencer is @mawadda_tak. With 286.2K followers and a 0.74% engagement rate, her posts average 2,076 likes and generate healthy interactions with 31 comments, showcasing a blend of reach and engagement suitable for brands targeting a niche audience.

Then, we have @moneeraag, who despite having 262.2K followers, witnesses a significantly lower engagement rate at 0.03%, with 84 likes and 4 comments on average per post. While the numbers might seem modest, her followers may represent a specific, focused audience valuable to certain brands.

Lastly, @maha.alburei.mua stands out with 257.6K followers and an engagement rate of 2.46%. Her posts typically gather 6,315 likes and 26 comments, making her an excellent prospect for brands seeking to connect deeply with consumers.

Collaborating with these influencers can offer businesses unparalleled access to engaged and diverse audiences. They not only enhance brand visibility but also lend authenticity to marketing campaigns. Their ability to drive consumer behavior through relatable and trusted content is why businesses should consider these influencers.

To delve deeper into the realm of these prominent beauty influencers and explore potential collaborations, follow our blog for more in-depth insights and updates. Discover how these trendsetters are changing the beauty narrative in Saudi Arabia.

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