In recent years, DIY influencers have become pivotal in shaping Italy’s creative landscape, inspiring thousands with their innovative and hands-on projects. These influencers not only keep the DIY spirit alive with their engaging content but also drive trends and influence consumer behavior in the craft industry. Here, we’ll delve into the top DIY influencers in Italy for 2024, analyze their performance metrics, and discuss why businesses should consider forming partnerships with these trendsetters.

Italy’s DIY scene has flourished thanks significantly to influencers who share their skills and ideas with a growing audience. Notably, influencers like kika_tutorial_creativi boast an impressive following of 134.1K with an engagement rate of 2.35%. Averaging over 3,000 likes per post, Kika consistently captures her audience’s interest through detailed craft tutorials. Meanwhile, giulyandcrochet combines a substantial following of 121.4K with a niche focus on crochet, evidenced by an engagement rate of 1.58% and an average of 1,870 likes per post.

Among these influencers, craftgrooms stands out with exceptional engagement. With 102.5K followers, Craftgrooms boasts a remarkable engagement rate of 11.86%, translating to nearly 12,000 likes and 248 comments per post. This high level of interaction underscores Craftgrooms’ ability to deeply connect with their audience, making them an invaluable asset for brands in the DIY sector. On the other hand, texsense and sweetbiodesign_official provide unique crafting content to their followers of 87.7K and 67.7K, respectively, albeit with lower engagement rates.

Collaborating with these influencers presents a lucrative opportunity for businesses. Companies can tap into their vast and engaged audiences, leveraging their influence to promote products and services. Partnerships with these creators can lead to authentic endorsements, increased brand visibility, and ultimately, higher sales conversions.

A Brief Overview of the Top Influencers:
– kika_tutorial_creativi: 134.1K followers, 2.35% engagement rate
– giulyandcrochet: 121.4K followers, 1.58% engagement rate
– craftgrooms: 102.5K followers, 11.86% engagement rate
– texsense: 87.7K followers, 0.29% engagement rate
– sweetbiodesign_official: 67.7K followers, 0.21% engagement rate

These influencers are not only leading the DIY movement in Italy but also serve as ideal partners for brands aiming to reach enthusiastic and creative consumers.

Explore more about these trailblazing influencers and discover how they can elevate your brand’s presence in the DIY community.