The world is seeing many changes under the impact of COVID-19. As of early March 2020, most schools around the world were closed, offices adopted work-from-home policies, and many entertainment…
How to successfully negotiate with influencers has been a hot topic in the influencer marketing sphere, since there is no official “rate” for influencers or brands to use as a…
An influencer brief is an essential part of every influencer marketing campaign. Yes, it lets influencers know about your campaign but, more importantly, it's a great way to ensure they're…
A closer look at how Instagram hiding likes might affect influencer marketing. Instagram dropped a major bombshell when the app announced they'd start hiding likes on Instagram feeds at Facebook's…
A curated list of top-notch healthy food Instagram accounts to look out for in 2019. Healthy foods -- Whether it's vegan, paleo, keto, plant-based, low-carb or gluten-free, the healthy…
YouTube's beauty community is massive and ever-growing, which isn't surprising with an abundance of incredibly talented beauty YouTubers out there. Since we've recently discussed successful beauty brand collabs & up-and-coming…
By now, you've probably heard of TikTok, right? No, we're not referring to that infamous Kesha song... TikTok is THE hottest new media platform out there right now. So, what's…
The disastrous Fyre Festival of 2017 is back in the spotlight thanks to recent documentaries by Netflix and Hulu. It's easy to see where the music festival failed: the actual…
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