In today’s digital age, makeup influencers hold immense power in shaping beauty trends and preferences, especially in countries like Germany, where the beauty industry is rapidly evolving. These influencers not only introduce new products and techniques to their audience but also create a community of beauty enthusiasts eager to learn and experiment. As we venture into 2025, several top makeup influencers stand out in Germany, each bringing unique styles and expertise that impact the makeup landscape in significant ways.

# The Influence and Engagement Analysis

1. Lithunium Snow (@lithunium.snow)
– Followers: 489.1K
– Engagement Rate: 15.97%
– Average Likes: 76,549
– Average Comments: 1,538.75

With an impressive engagement rate of 15.97%, Lithunium Snow leads the pack. Her ability to captivate an audience is evident in her high average likes and comments, making her a key figure in the German beauty scene.

2. Kiis Beauty (@kiisbeauty)
– Followers: 256.2K
– Engagement Rate: 0.23%
– Average Likes: 564.13
– Average Comments: 18.88

Despite having over a quarter-million followers, Kiis Beauty’s engagement rate suggests a more niche and possibly selective audience, which can still be highly valuable for brands targeting specific demographics.

3. Tatiana Rose Art (@tatianaroseart)
– Followers: 255.4K
– Engagement Rate: 3.88%
– Average Likes: 9,856.81
– Average Comments: 48.19

Tatiana Rose Art balances a substantial following with an impressive engagement rate, indicating a loyal audience that actively interacts with her content, ideal for brands looking for meaningful engagement.

4. Liza Kondrevich (@liza.kondrevich)
– Followers: 238.0K
– Engagement Rate: 0.49%
– Average Likes: 1,159.30
– Average Comments: 17.70

Liza Kondrevich offers a moderate engagement rate, showcasing a significant level of interaction among her followers, which is an essential metric for assessing her influence.

5. Terry Makeup Tutorials (@terrymakeuptutorials)
– Followers: 101.4K
– Engagement Rate: 1.83%
– Average Likes: 1,816.06
– Average Comments: 42.85

Although Terry Makeup Tutorials has the smallest following in this list, his engagement metrics reflect an active and dedicated fanbase, making him a valuable collaborator for brands aiming at a targeted audience.

# Business Collaboration and Influence

Collaborating with these influencers can provide businesses with unparalleled access to dedicated and engaged audiences. Their established credibility and trusted opinions make them powerful allies in promoting makeup products and services. By leveraging their influence, businesses can enhance brand visibility, drive product sales, and build a loyal customer base.

# Final Thoughts

As makeup continues to be an essential part of daily routines and self-expression, the role of influencers becomes increasingly critical. These top makeup influencers in Germany for 2025 showcase diverse strengths in audience engagement and reach, making them invaluable partners for beauty brands. Explore the potential collaborations and deeper insights into these influencers to harness their impact and transform your brand’s presence in the beauty industry.

Don’t miss out on the opportunity to connect with these top influencers. Dive deeper into their profiles and discover how they can elevate your makeup brand in Germany and beyond!