Top Haircare Influencers in the United Kingdom: The Best of 2025

In the dynamic world of beauty and fashion, haircare influencers have carved out a significant niche, profoundly impacting styling trends, product choices, and overall hair health awareness. In the United Kingdom, these influencers hold sway over not just consumer preferences but also industry innovations, offering brands a golden opportunity to connect with their audiences in authentic ways.

Haircare influencers have a remarkable ability to shape the landscape by endorsing products, sharing their personal experiences, and providing tutorials that turn complicated hair routines into manageable daily habits. This kind of influence can be seen in the data-driven competencies of top UK haircare influencers for 2025.

Anisa Sojka (@anisasojka) reigns supreme with a massive following of 641.7K and an average of 3,612 likes per post, despite a moderate engagement rate of 0.57%. Her influence is undeniable, making her an appealing collaborator for brands aiming for extensive reach.

Emma Leah (@byemmaleah) showcases an impressive engagement rate of 4.13%, the highest among her peers, reflecting deep interaction with her 314.5K followers. Garnering an average of 12,871 likes per post, Emma Leah is a powerful voice whose recommendations can lead to significant consumer actions.

Amber Rose Peake (@amberrosepeakehair) also commands attention with her 291.2K followers. Although her engagement rate is 0.31%, the volume of her audience ensures worthwhile exposure for brands, with a notable impact seen through her 891 average likes per post.

Chad Kenyon (@chadkenyon) and Holly LC (@itshollylc), with 190.8K and 174.4K followers respectively, maintain specialized yet engaging profiles. Holly’s engagement rate of 0.78%, coupled with her incline towards higher interaction (1,324 average likes), makes her a valuable influencer for targeted marketing strategies.

For businesses, the lure of collaborating with these influencers lies in their authentic connections and the trust they engender in their audiences. Partnering with them can enhance brand visibility and credibility, ultimately driving sales and fostering brand loyalty.

These influencers represent just the tip of the iceberg of the vibrant UK haircare scene. To delve deeper into their impact and potential collaborations, follow their journeys more closely — it’s an investment into understanding tomorrow’s consumer behaviors today.