The Ultimate Black Friday Influencer Campaign Checklist
The Black Friday countdown has begun! Before you know it, your inbox will be overflowing, social feeds will be flooded, and every brand will be fighting for attention. Here’s the reality: if you haven’t started planning your Black Friday marketing strategy yet, you’re already behind. There’s still time to put together a smart, streamlined plan […]
Black Friday Influencer Marketing Strategy to Drive E-commerce Sales
Black Friday is one of the biggest shopping events of the year, but it’s also the noisiest. Influencer marketing cuts through the clutter by putting your brand in front of people who already trust the creator. That affinity drives clicks, conversions, and real revenue, right when it matters most. Here’s a practical guide to building […]
Holiday marketing tips for creator campaigns
The winter holidays are a huge moment in every business’ calendar. It’s the biggest shopping moment of the year and a key opportunity for brands to drive growth and finish the year with top sales results. That’s why there’s so much pressure to get holiday marketing campaigns right. In 2022 that’s not an easy feat […]
Holiday Season Trends 2022: What Marketers Can Expect This Year
The holiday season is the largest shopping event of the year. Brands need to prepare their holiday season marketing campaigns well in advance in order to benefit from this crucial sales period. As people shop for gifts, decorations, food, drink, and beauty products to celebrate the end-of-year holidays, the opportunity to drive revenue is huge. […]
Influencer Marketing Holiday Campaigns: The Winning Strategy
With the holiday season around the corner, it’s time to rethink your influencer marketing strategy to make the most of the biggest shopping event of the year. It’s time to pivot your strategy so that your influencer marketing holiday campaigns are ready to deliver on your end-of-year sales goals. Influencer marketing is a key sales-generating […]
The Ideal Timeline for Holiday Influencer Campaigns + Tips for Success!
I know what you’re thinking, there isn’t a whiff of pumpkin spice in the air yet, and you want me to think about holiday season marketing campaigns? But the clichés are true – the early bird does catch the worm. According to data from Insider Intelligence, 22% of adults have already begun their holiday shopping. […]
The Ultimate Christmas Influencer Campaign in 6 Steps
If you’ve seen the value of influencer marketing campaigns in driving sales throughout the year, then Christmas is the perfect occasion to ramp up your campaigns and boost your end-of-year revenue. If your current approach to influencer campaigns involves manual influencer search, excel spreadsheets, or switching between various tools to measure your impact, now’s the […]
Holiday Season Influencer Marketing Tips for Agencies
The holiday season represents a huge portion of brands’ yearly marketing spending, so the pressure is on for agencies to deliver the best results for their clients. In fact, holiday season marketing spend is reported to be back to pre-pandemic levels, with a 13% increase in spending on holiday marketing campaigns expected for UK advertisers […]
Holiday Season Influencer Marketing Stats [Infographic]
It’s that time of year again! The holiday season is fast-approaching which means marketers are working around the clock to deliver powerful holiday season campaigns. If you’re currently in a frenzy planning your next influencer marketing campaign, Upfluence is at hand to help. The best marketing decisions are based on real world data. That’s why […]