Holiday marketing tips for creator campaigns

Holiday marketing tips

The winter holidays are a huge moment in every business’ calendar. It’s the biggest shopping moment of the year and a key opportunity for brands to drive growth and finish the year with top sales results. That’s why there’s so much pressure to get holiday marketing campaigns right. In 2022 that’s not an easy feat […]

Black Friday marketing: boost sales with influencers

black friday marketing

Central to any holiday season campaign will be your Black Friday marketing strategy. It’s the day many shoppers look forward to, in the hope of scoring the best deals on gifts, clothing, electronics and more! It’s been so successful that Black Friday has since spread to include Cyber Monday. In fact, the period between Thanksgiving […]

Holiday Season Trends 2022: What Marketers Can Expect This Year

holiday season trends 2022

The holiday season is the largest shopping event of the year. Brands need to prepare their holiday season marketing campaigns well in advance in order to benefit from this crucial sales period. As people shop for gifts, decorations, food, drink, and beauty products to celebrate the end-of-year holidays, the opportunity to drive revenue is huge. […]

Influencer Marketing Holiday Campaigns: The Winning Strategy

holiday season influencer campaigns

With the holiday season around the corner, it’s time to rethink your influencer marketing strategy to make the most of the biggest shopping event of the year. It’s time to pivot your strategy so that your influencer marketing holiday campaigns are ready to deliver on your end-of-year sales goals.  Influencer marketing is a key sales-generating […]

The Ideal Timeline for Holiday Influencer Campaigns + Tips for Success!

holiday influencer campaigns

I know what you’re thinking, there isn’t a whiff of pumpkin spice in the air yet, and you want me to think about holiday season marketing campaigns? But the clichés are true – the early bird does catch the worm. According to data from Insider Intelligence, 22% of adults have already begun their holiday shopping. […]

The Ultimate Christmas Influencer Campaign in 6 Steps

If you’ve seen the value of influencer marketing campaigns in driving sales throughout the year, then Christmas is the perfect occasion to ramp up your campaigns and boost your end-of-year revenue. If your current approach to influencer campaigns involves manual influencer search, excel spreadsheets, or switching between various tools to measure your impact, now’s the […]

Holiday Season Influencer Marketing Tips for Agencies

tips for agencies

The holiday season represents a huge portion of brands’ yearly marketing spending, so the pressure is on for agencies to deliver the best results for their clients. In fact, holiday season marketing spend is reported to be back to pre-pandemic levels, with a 13% increase in spending on holiday marketing campaigns expected for UK advertisers […]

Holiday Season Influencer Marketing Stats [Infographic]

holiday season influencer marketing infographic

It’s that time of year again! The holiday season is fast-approaching which means marketers are working around the clock to deliver powerful holiday season campaigns. If you’re currently in a frenzy planning your next influencer marketing campaign, Upfluence is at hand to help. The best marketing decisions are based on real world data. That’s why […]