OMEGA Swatch Group: Reaching 28M impressions through 17 creator collaborations in 4 months

.Learn more

Fill in your details below to read this case study.


OMEGA capture a new international audience through luxurious, high-impact influencer marketing.

When it comes to fine, luxurious, high-end jewelry, OMEGA’s legacy is unparalleled. This solid foundation paved the way for an ambitious influencer marketing brand awareness strategy.  With a dedicated team of influencer specialists, Upfluence pitched a demographic of young, fashionable and inspiring women that aligned with OMEGA’s exclusive identity. 

Through a precise selection of influencers, they mixed luxury with modern, high-end with high-street and high-impact with ultra-high impressions!

What will you learn in this case study?

  • You will discover how Upfluence helped OMEGA source young, stylish influencers who authentically embodied the brand’s spirit.
  • How 17 influencers helped OMEGA achieve remarkable social engagements and clicks.
  • How OMEGA’s influencers generated a fresh, new content library for the brand’s future marketing and campaigning initiatives.
  • And discover how OMEGA successfully reached nearly 10M prospective customers with Instagram and Weibo influencers from across the world.



We have solutions for you

Start scaling your influencer marketing campaigns with Upfluence Software right away. We also have influencer & content marketing specialists ready to take on your next campaign! 

Related content