With Plai. Driving ROI by Reusing Influencer Content.
Discover why Product + Influencer + Amplification = The New Influencer Marketing 2.0! Get to grips with the role of amplification in boosting ROI, how to use IGC in your paid marketing strategies, plus how using familiarity is the biggest tactic to getting your audience’s undivided attention.
We were joined by Logan Welbaum, Founder at Plai.io, who discussed how repurposing influencer-generated content into paid advertising for brand awareness campaigns, social proof, testimonials, and lead generation extends the use of IGC and makes your influencer campaign – turned – content marketing campaign deliver for months to come.
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Meet the speakers!
Founder at Plai
Senior VP Sales at Upfluence
Head of Strategic Partnerships at Upfluence