Unicef & WHO: Supporting over 800,000 parents during the COVID-19 pandemic through collaborations with 30 creators in just 4 weeks!

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Content creators around the world shared top tips and positive parenting messages as part of a campaign with Unicef and The World Health Organization to support parents and caregivers during the COVID-19 pandemic. Find out how the pro-bono campaign managed by Upfluence’s services team reached 800K parents and delivered 4.8K organic interactions.

  • 30 creator partnerships over 4 weeks
  • Creative use of custom Instagram stories templates 
  • 13 influencers believed in the campaign so much, they created extra campaign content! 
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