A Complete Guide: Understanding Influencer Types

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Take the hard work out of influencer selection with this guide to understanding different influencer types. Use insights on the audience size, and characteristics of each influencer category to decide which influencers are best suited to your campaign goals. Understand what defines different types of creators to help you refine your influencer search process.

In A Complete Guide: Understanding Influencer Types you’ll learn about the unique advantages offered by each influencer category, plus insight on the best types of activation and extra top tips and resources to help you begin influencer outreach.

What you’ll learn about influencer types:

  • In-depth introduction to influencer types including: nano, micro, organic, KOL, rising, mega and celebrity influencers.
  • Benefits and practical tips for working with each influencer type
  • Real-life influencer profile examples with key performance insight!
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