This episode, featuring Hootsuite’s experts, Jered Love and Ben Cathers, dives into the evolution of what’s now part of our daily routine: Social Media. Discover the shifts in social media roles, the power of AI and visuals, and the stealth of social listening. Join us for an insightful exploration of today’s digital marketing and social media landscape.
After investing time, money, and resources into an influencer marketing campaign, you want to see the best results possible. Influencer-generated content (IGC) can continue to
Driving sales through influencer affiliate marketing requires a clear strategy that helps you to recruit the best affiliate partners and choose the most effective channels
Top influencer metrics to analyze before selecting an influencer: Follower count Estimated Reach Impressions Engagement Rate Fake followers Branded Content Frequency Finding the best influencers
Exploring Social Media’s Future Without Some Of Its Biggest Influencers TikTok has become synonymous with cultural innovation, driving viral trends and skyrocketing brand visibility. But
Ecommerce Video: 6 Creative Ideas to Boost Conversions in 2025 Video content is especially effective for ecommerce businesses trying to boost conversions. However, it’s not
2025 Trends in the Creator Economy: Gen Z, Social Commerce, and AI The creator economy is poised for transformative growth in 2025. As Gen Z
You’ll be in great company. Chosen by the most demanding influencer marketing experts at top brands and agencies, Upfluence will take your business to the next level.
