The ultimate eCommerce calendar for every month in 2023!

eCommerce calendar 2023

As you plan your marketing campaigns for the year ahead, you need to have an eCommerce calendar of events to know what your customers are looking for in order to drive sales during key shopping dates throughout the year. That’s why we’ve put together a month-by-month eCommerce calendar for 2023 to help you prepare for […]

Upfluence Announces Integration with Magento (Adobe Commerce), Offering E-commerce Merchants Unrivaled Opportunities to Drive Sales Through Creator Partnerships

upfluence magento integration

The new integration enables eCommerce merchants to analyze customer data and uncover influencers for sales-generating creator partnerships. New York, New York, October 25th, 2022 – Upfluence Software, an all-in-one influencer and affiliate marketing platform that allows brands and agencies to identify, contact, manage, analyze and pay their creators at scale, announced today it now integrates […]

The ultimate guide to using influencers for eCommerce

influencers for ecommerce

Social media influencers have become an indispensable part of every eCommerce marketer’s growth strategy. Brands that are selling online need marketing channels that will reach their target audience, contribute to a frictionless online shopping experience and offer a high return on investment. That’s where influencer marketing comes in as a digitally native, highly adaptable, measurable, […]

5 Reasons To Try Social Commerce [Infographic]

Social media channels have become an integral part of most brands’ marketing strategies and have proven themselves to be successful sales strategies for e-commerce brands.  E-commerce brands are capitalizing on the huge role that social media plays in the purchase journey from driving brand awareness to product discovery and conversions. Thanks to innovative new social […]

Top 5 benefits of affiliate marketing for eCommerce

affiliate marketing for ecommerce

With eCommerce acceleration at an all-time high, it has never been a better time to maximize sales with affiliate marketing. Every eCommerce marketer knows that an omnichannel strategy is key to reaching and converting new customers across all digital channels. That’s why affiliate marketing for eCommerce is an important lever in your digital marketing strategy […]

E-commerce Influencer Marketing: Key For Maximizing Online Success

e-commerce influencer marketing

E-commerce marketers are faced with the challenge of getting the most from their digital marketing channels. Getting a maximum number of conversions for a minimum spend means that tried and tested marketing channels like pay per click ads, e-mail marketing, and social media ads often get the lion’s share of marketing budgets. However, as paid […]

5 Reasons Influencers Absolutely Impact Your Business Growth

concert crowd

When it comes to marketing trends catching the attention of CMOs everywhere, influencer marketing is at the top of the list. Many agencies have adopted this form of marketing to increase brand awareness, attract potential customers, and boost business growth. What was once siloed to PR or social media departments, influencer marketing, is now seen […]

Social commerce influencer strategies: a sales sensation!

influenceurs commerce social

Social commerce closes the loop between browsing social media and online checkout. Almost every social media platform has advanced social commerce features, helping customers to view, compare and buy products without leaving their social media app. Social commerce influencer strategies can help brands drive online sales with conversion-oriented campaigns utilizing commerce features and authentic influencer-generated […]

The ultimate tool kit to scale your online store

scale online store

U.S. retail e-commerce sales hit $431.6 billion in 2020 alone, and is forecast to reach $563 billion by 2025. The e-commerce business sector is a booming and exciting industry, with lots of room for growth. The good thing is, there are many tools and resources you can use to scale your online store. The not-so-good […]

Social Commerce: The Biggest Benefits for Business

social commerce

Social commerce is rapidly becoming a lucrative new revenue channel for eCommerce businesses. Leveraging your brand’s social media presence to promote products and generate sales natively within social apps brings significant benefits. Not only is social commerce a complimentary source of income for businesses, it also brings a new dimension to selling online. Social media […]