KPIs for Influencer Marketing – A Complete Guide
Choosing influencer marketing KPIs (key performance indicators) that align with your goals will help you to measure the positive
Understand the benefits of influencer marketing: read the success behind 6 brand campaigns!
When we think about influencer marketing, brand endorsements are often the first thing that comes to mind. But by
How to plan your influencer marketing budget
Behind every successful influencer marketing campaign is a well-planned budget. It might not be catchy, but it’s true! If
Real vs. Fake Followers: FREE Tool to Detect Fake Instagram Followers
You’ve heard the hype around influencer marketing as a top-performing digital marketing strategy, but naturally you want to know
How To Tell If An Influencer Has Fake Followers
Influencer marketing has become a key pillar of digital marketing, and the ability to identify influencers with fake followers
5 types of Instagram influencers
Instagram is a popular social media channel for both marketers and creators. It remains one of the top networks
How to find influencers on Twitter
While you may not find ‘traditional’ social media creators on the platform, Twitter is brimming with key opinion leaders
The April Edition: Influencer Marketing News and Trends
Welcome to April’s influencer marketing roundup! This month we’re sharing how Universal Pictures successfully promoted their All-Access rewards through
The 7 Biggest Benefits of User-Generated Content for eCommerce
In 2021, 3.78 Billion people purchased consumer goods via the internet—that’s 344 million more than the previous year. The
How to find a brand influencer to promote your business
You’ve seen the likes of Glossier drive tremendous growth thanks to creators and you want to do the same
Influencer engagement: everything you need to know
If you want to find the best influencers for your next campaign, then you need to understand influencer engagement.
How to find YouTube influencers for your brand
Contents1 What is a YouTube influencer? 2 Why work with YouTube influencers? 3 Use Google and YouTube to manually search for
Influencer Gifting and Product Seeding – How to get it right
Product seeding (or influencer gifting) is an essential component of any influencer campaign. It’s a strategy that works for
The ultimate guide to using influencers for eCommerce
Social media influencers have become an indispensable part of every eCommerce marketer’s growth strategy. Brands that are selling online
6 Influencer Metrics to Help You Select the Right Influencers
Finding the best influencers to work with is like any recruitment process, you need to measure each profile against
Influencer Marketing Strategy Q&A: Joshua Weidling of Tiege Hanley
Joshua Weidling, Influencer and Social Media Manager at Tiege Hanley joined Paul Kahn, SVP Sales at Upfluence for a
How to Find Influencers on TikTok: A Practical Guide
Influencer marketing on TikTok has proven to be a very lucrative strategy. If you’re looking to harness the organic
How to Find Instagram Influencers: 12 Easy Steps to Guide Your Search
Marketing has become as much a science as an art. Part of our job as marketers is to analyze
The March Edition: Influencer Marketing News and Trends
Welcome to March’s influencer marketing roundup! As you’re wrapping up the first quarter of 2022, reflect on the progress
