A successful eCommerce strategy uses several marketing channels to reach and convert new customers. It’s no longer enough to rely on advertising
Upfluence’s new suite of affiliate marketing features makes it possible for brands and agencies to run end-to-end affiliate campaigns on the platform
The terms Ambassador, Affiliate and Influencer are sometimes used interchangeably, and sometimes one person can act as all three. Let’s step back
Creating an influencer contract or creator agreement is an essential component of influencer marketing campaigns. Where once campaigns were based on informal
An important way for brands to boost the results from their influencer marketing investment is to repurpose and amplify influencer-generated content (IGC)
Welcome to May’s edition of the influencer marketing roundup. This month’s jam-packed roundup brings you another best-in-class customer story; the only guide
An influencer brief is an essential part of every influencer marketing campaign. Think of it like a map that guides your creators
When we think about influencer marketing, brand endorsements are often the first thing that comes to mind. But by viewing influencer marketing
Instagram is a popular social media channel for both marketers and creators. It remains one of the top networks for influencer marketing
Welcome to April’s influencer marketing roundup! This month we’re sharing how Universal Pictures successfully promoted their All-Access rewards through influencers, some dedicated
In 2021, 3.78 Billion people purchased consumer goods via the internet—that’s 344 million more than the previous year. The majority of this
What is a YouTube influencer? A YouTube influencer is someone who creates and publishes video content on YouTube in order to grow
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