September has been a big month for the influencer industry, and not just because Upfluence hosted its first virtual
On Wednesday 22nd September Upfluence held its first virtual summit Connect:Collab:Create, diving into the best strategies for social commerce
Affiliate marketing is a tried and tested strategy for boosting sales. By using affiliate links social media creators become
Tiktok is making a name for itself as one of the most important social platforms for social commerce. In
User-generated content (UGC) is crucial for building authentic content marketing, real connections and influencing your brand’s next generation of
It’s been another jam-packed month for the influencer marketing sector! We’re delighted to bring you the latest news and
The number one mistake made by influencer marketers is waiting until their influencer campaigns are over to calculate the
In-house: Managing the entirety of influencer campaigns internally, using a dedicated influencer marketing tool. Agency: Outsourcing the organization and
Look no further for your must-read influencer marketing news and trends! We bring the latest news, resources, and trends
Influencer marketing on a global scale requires a strong campaign message and a tailored strategy to make an impact
Influencer marketing can be a particularly lucrative marketing channel for digital financial services. Especially for the likes of fintech
Social commerce closes the loop between browsing social media and online checkout. Almost every social media platform has advanced
As the end of June approaches, it’s time to bring you a fresh round-up of the latest influencer marketing
At the start of each influencer campaign it’s a good idea to reflect on your overall strategy and goals.
You would be forgiven for thinking that Twitch is a gaming-only platform. It started life as a niche platform
Are you getting the most value from your creators’ best content? With a variety of head-scratching algorithms at play,
Marriott International in EMEA chooses Upfluence to power their influencer discovery, marketing, and global campaign tracking.
Upfluence is pleased to welcome Marriott International in EMEA to its growing portfolio of clients. Welcome to the club!
Your customers, subscribers, and followers have natural brand affinity and genuine love of your products making them the most
Influencer whitelisting is your brand’s number one strategy for improving your paid social ad campaigns thanks to influencer-generated content