Facing COVID-19, E-commerce Brands Double Ad Spend
The ramifications of COVID-19 have been immense. Almost every single aspect of our lives have been affected: How we
How the Gaming Industry is Adapting Under the Impact of COVID-19
These are unprecedented times. The significant impact of COVID-19 has shifted how our world moves: how people live and
New Study from Upfluence Finds COVID-19 Lockdown Restrictions Resulted in a 24% Viewership Increase on Live-Streaming Platform Twitch
Upfluence Software’s study of viewership patterns on the leading live-streaming platform Twitch reveals how social behaviors have changed during
Twitch & YouTube Streaming Services Skyrocket during Confinement
The huge increase in activity on online streaming services, undoubtedly a direct response to people’s needs of entertainment at
How Brands Can Use Twitch to Stay Connected with Their Customers
The world is seeing many changes under the impact of COVID-19. As of early March 2020, most schools around
Navigating influencer marketing during COVID-19
First and foremost, we hope you and your team are staying safe amidst the global effect of COVID-19. We
Upfluence Statement – COVID-19
We want to reassure our clients, partners, and colleagues that we are here to support you with any questions
Adored by Brands: Pet Influencers
Somewhere on Instagram, there’s a toad named Toby living in a tiny dollhouse, where he enjoys his afternoon tea
How to Successfully Negotiate with Influencers
How to successfully negotiate with influencers has been a hot topic in the influencer marketing sphere, since there is
How to Find the Perfect Influencers for Your Niche
It’s very easy to find mega-influencers: a simple Google search for “top influencers” returns thousands of blog articles that feature
How Micro-Influencers Can Transform Your Business
Once upon a time, the term “influencer marketing” was exclusively tied to big-name celebrities, glamorous photoshoots on exotic foreign
Make Customers Fall in Love with Your Valentine’s Day Influencer Campaign
Right when you thought the spending season had ended with New Year’s Eve – hold up, there’s another holiday
Your Top Questions about Influencer Contracts (+ How To Create One!)
As you are investing time, resources, and budget in influencer marketing, an important question emerges: “How can I make
6 Steps to a Successful Influencer Brief + FREE Template!
In influencer marketing, there is nothing worse than a confusing campaign with no clear guidelines and directions. We’ve seen
NEW! Upfluence’s Influencer Relationship Management tool
Contents1 Is Influencer Relationship Management a Thing?2 What is an IRM and why do you need it?2.1 Keep track
6 Influencer Metrics to Help You Select the Right Influencers
If you are at all familiar with influencers, you must already know what “likes”, “comments” or “followers” mean. But
Instagram Bans Influencers’ Promotional Vaping Content
Instagram recently announced that they will ban vaping products, tobacco, and weapon branded content in their statement on 12/18/2019.
Influencer Marketing Trends to Expect in 2020
Influencer marketing has taken many major turns in the past few years, and the industry has almost completely transformed
See Hidden Instagram Likes and MORE with Our Free Chrome Plugin
Also check out: Brands and Agencies vs. Instagram Hiding Likes Instagram has been testing hiding likes for a few months
