
Finding and recruiting influencers through user-generated content
User-generated content (UGC) is well-known for boosting brands’ social proof and reaching new customers, but did you know it

Social-driven commerce: Listen back to the best bits from Connect:Collab:Create
Upfluence’s first virtual summit Connect:Collab:Create explored the rise of social commerce and the role of influencer marketing in driving

Holiday Season Influencer Marketing Stats [Infographic]
It’s that time of year again! The holiday season is fast-approaching which means marketers are working around the clock

The October Edition: Get The Latest Influencer Marketing News and Trends
October’s influencer marketing news offers everything brands and agencies need as they edge closer to the holiday shopping season,

How to boost Black Friday and Cyber Monday marketing using influencers
Maximizing Black Friday and Cyber Monday sales comes down to promoting products through authentic content targeted to the right

Optimizing ad control by whitelisting influencer content
Repurposing influencer content as part of your social ads strategy brings new opportunities to drive sales! Whitelisting influencer content

The Winning Formula for a Cracking Holiday Influencer Strategy
The holiday season is a prime time to invest in influencer marketing campaigns. With consumers’ minds turned to gift-giving

5 Halloween Influencers for the spooky season!
Halloween is the perfect time to get creative with your marketing campaigns! It’s a time of year that calls

The September Edition: Get The Latest Influencer Marketing News and Trends
September has been a big month for the influencer industry, and not just because Upfluence hosted its first virtual

Connect:Collab:Create key takeaways on social commerce
On Wednesday 22nd September Upfluence held its first virtual summit Connect:Collab:Create, diving into the best strategies for social commerce

How your enterprise brand can scale an affiliate marketing strategy
Affiliate marketing is a tried and tested strategy for boosting sales. By using affiliate links social media creators become

How to sell more with TikTok marketing
Tiktok is making a name for itself as one of the most important social platforms for social commerce. In

Why UGC is a powerful lever for authentic content marketing
User-generated content (UGC) is crucial for building authentic content marketing, real connections and influencing your brand’s next generation of

The August Edition: Get The Latest Influencer Marketing News and Trends
It’s been another jam-packed month for the influencer marketing sector! We’re delighted to bring you the latest news and

Back-to-school influencer campaign checklist [Free resource]
Planning an influencer campaign to boost sales this back-to-school season? Use our checklist to plan the perfect back-to-school influencer

13 influencers for the back-to-school season!
The end of the summer means the back-to-school season is just around the corner. It’s time to pack up

The key to calculating influencer marketing ROI
The number one mistake made by influencer marketers is waiting until their influencer campaigns are over to calculate the

In-house or Agency Influencer Marketing: What’s best for your brand?
In-house: Managing the entirety of influencer campaigns internally, using a dedicated influencer marketing tool. Agency: Outsourcing the organization and

The July Edition: The Latest Influencer Marketing News and Trends
Look no further for your must-read influencer marketing news and trends! We bring the latest news, resources, and trends