
6 Top Influencer Marketing Trends For 2023
What’s in store for the year ahead? At this time of year, you probably wish that you had a crystal ball to look into the
What’s in store for the year ahead? At this time of year, you probably wish that you had a crystal ball to look into the
In this article, we’ll explore how to find influencers on TikTok that align with your
You’ve heard about the benefits of influencer marketing, that it can help boost brand awareness,
As you plan your marketing campaigns for the year ahead, you need to have an
If you’re an online brand that isn’t using social media as part of your affiliate
Cocktails (and mocktails!) come in all shapes and sizes, shaken or stirred, there’s something for everyone’s taste! Some of the most engaging content online is
The world of professional gaming leagues has taken off! Competitive online gaming, otherwise known as esports, boasts growing online audiences on streaming platforms such as
For brands selling online, social commerce is the next big trend defining consumer shopping habits. As we spend increasing amounts of time scrolling through social
Social influence shouldn’t only be the preoccupation of social media influencers when brands can also be influential in their own right. Developing an impressive social
Building a strong brand presence on social media has never been so important given the rise of eCommerce, social commerce (in-app shopping), and brand discovery
How to incorporate influencers into your upcoming Christmas marketing campaigns. The holiday season is typically a lucrative period for most brands, but this year they’ll
Having a brand ambassador program can be a real boost for brands looking to build their online presence and generate more sales. Brand advocates that
Online subscription services have greatly expanded in recent times to include a range of consumer goods including anything from the basics like socks and razors,
A thriving eCommerce market and the arrival of new marketing technologies create the perfect environment for direct-to-consumer (D2C) brands to grow. Specializing in a select
Think you know everything you need to know about your customers? Think again! There’s a crucial slice of data that could transform the customer profiles
Last updated: August 2020 The healthy food industry has undergone somewhat of a revolution in recent years. When once sugary drinks and snacks were the
Any robust e-commerce marketing strategy relies heavily on data to guide marketers’ decisions about everything from improving newsletter open rate, to which platform to invest
You’ll be in great company. Chosen by the most demanding influencer marketing experts at top brands and agencies, Upfluence will take your business to the next level.