Influencer Marketing Blog & News

Most brands planning their eCommerce strategy will start by looking backward. They’ll take stock of last year’s or last quarter’s performance to decide on future

How can specialized esports marketing agencies help you create a successful influencer marketing campaign? The esports industry is growing at a rapid pace and this

Get equipped for planning your influencer marketing campaigns for 2021 with new insights into the trends shaping the future of the industry. Planning ahead might

Taking a deep dive into data from your brand community will uncover insights to help transform your marketing. Knowing more about your audience will help

Taking a deep dive into data from your brand community will uncover insights to help transform your marketing. Knowing more about your audience will help

This post was originally published in October 2017, and was last updated in December 2020. Why influencer marketing is one of the most effective tactics

Cocktails (and mocktails!) come in all shapes and sizes, shaken or stirred, there’s something for everyone’s taste! Some of the most engaging content online is

The world of professional gaming leagues has taken off! Competitive online gaming, otherwise known as esports, boasts growing online audiences on streaming platforms such as

For brands selling online, social commerce is the next big trend defining consumer shopping habits. As we spend increasing amounts of time scrolling through social

Social influence shouldn’t only be the preoccupation of social media influencers when brands can also be influential in their own right. Developing an impressive social

Building a strong brand presence on social media has never been so important given the rise of eCommerce, social commerce (in-app shopping), and brand discovery