5 Digital Marketing Trends You Need to Know About in 2018
There are a number of changes that are currently taking place in the world of digital marketing. These are
How Quora Can Enhance Your Content Marketing Strategy
Why you should be using this popular Q&A platform to take your content marketing strategy to a whole new
Innovating Influencer Tech: Discover the 3 Newest Features in Upfluence Software.
Contents0.1 Email life cycles, internal notification systems, and custom proposals: Upfluence is pioneering the future of Influencer tech with
Implement an Impactful Influencer Marketing Strategy This Easter
How to use the Easter holiday period to reach more consumers by creating an influencer content marketing strategy. Not
Augmenting Your Content Marketing Using Augmented Reality
Human beings are a visual species; the 1 billion selfies taken each day is a testament to that. When
5 steps to creating a successful Native Advertising Campaign
Native advertising isn’t new. But with the advent of digital and inbound marketing strategies, like blogs and social media,
Establishing a Content Marketing Strategy in a Niche Market
How a content marketing strategy can help your brand stand out and attract a niche target audience. Businesses that
Influencer Marketing In The B2B Industry
Contents1 Influencer Marketing in numbers1.1 1. Why is Influencer marketing a push marketing alternative in the B2B industry?1.2 2.
How Do You Measure Influence? A Simple Hack for Determining Value.
One of the most ambiguous aspects of influencer marketing is measuring influence. How do you know if someone is
Short Videos: The indispensable marketing tool for your content strategy in 2018
The “short video” responds to a growing consumer preference for clear, concise content. In an era where consumers are
How to Detect Fake Influencers in 6 Easy Steps.
Contents1 What are fake influencers?2 How do you spot a fake influencer? 3 Community growth:4 Activity of the community:
Data-visualizations: 3 reasons why you should start using your data for content marketing
Did you know that 91% of buyers prefer interactive and visual content over traditional text-based and static media? Did
The Ultimate Influencer Marketing FAQ
Contents1 What does the word influence mean? What is an influencer? What are influencers? Who are the influencers? 2
Influencer Marketing Stats: IGC of Three Whisky Brands
Today, consumers place more trust in influencers than traditional brand advertisements. This explains why we see Influencer-generated content (IGC)
How do Consumers Actually Perceive Sponsored Ads?
Recently we learned what can happen when Influencers don’t respect FTC rules but what does this mean for the
Industry Update: Understanding GDPR in 3 Steps
Want an insider look at an Upfluence newsletter? Whether it’s new technology, key events, or regulations; we keep the
Influencer Marketing That Scales: Don’t Struggle to Pay Your Influencers
Contents1 “Micro” Influencers, who are they?2 Who said numbers aren’t interesting?3 Upfluence Payment Software “Micro” Influencers, who are they?
The Changing Face of B2B Growth: Influencer Marketing.
Contents1 Should a B2B company invest in Influencer Marketing?2 How do you produce strong content in a saturated environment?
Don’t Take Any Risk, Know The Rules. Guidelines for an influencer Campaign
In a recent press announcement, the FTC (America’s consumer protection agency) announced their first ever complaint against influencers. Up until
